https://www.zaxcrows.com/home daily 0.75 2018-09-12 https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1536795524881-33VP9M5OLHE1L85RQ3DM/Colliers-1712.jpg Home https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1536796270161-DHC039BS4BC26E8AMN42/image-asset.jpeg Home https://static1.squarespace.com/static/5b997576f793928e9ff45b29/t/5b99a87af950b779d559c4af/1536796794043/ Home https://www.zaxcrows.com/portfolio daily 1.0 2025-04-15 https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1536791666878-7XOPPKBQ2GT1GHXP1UKM/20180108_083055.jpg Portfolio https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1536946769673-SXCROBH8LR1UTW4KZZI8/23659503_1627425423981344_8437129820504073892_n.jpg Portfolio https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1537827195997-N96T7KU5KIWLZTHVE8EH/20180924_150814.jpg Portfolio https://static1.squarespace.com/static/5b997576f793928e9ff45b29/t/5bfd8515562fa701f922ca26/1543339408911/ Portfolio https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1544120093773-6GIJC3W1Q45GQOSLFKLQ/CIGI+Performance+Revenue+June+2018.jpg Portfolio https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1537294827059-RL1JGPKP0IAV9B24EAH2/image-asset.jpeg Portfolio - Research Services https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1544419546910-XP2DOIC35TT6JXLJ977V/Screenshot+2018-12-09+at+9.24.33+PM.png Portfolio - PRINTED ADVERTISING THE OPPORTUNITY To manage a global ad campaign. Historically, corporate marketing outsourced national and global ad designs, and coordinated a small volume of three or four ads to be run throughout the year. Given the number of specialized services, the variability by market, and wide range of regional business advertorial outlets these ads needed to work very hard. THE SOLUTION Working with an agency, I evolved a static ad system into a very flexible and scalable ad campaign, and brought the production in-house, saving tens of thousands of dollars annually in agency fees. I created hundreds of ads for national industry publications and created dozens of templates, guidance and approval for regional adaptation. Linked here is my Superbowl LII ad that ran in the official program on page 137 and a few additional selected ads from the same campaign follow. https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1536958496010-RLV3T7HNEOHPSHZ1IGSY/1216_9114_BC_783.jpg Portfolio - Tailored for each speaker THE OPPORTUNITY Digital stage design creates an amazing opportunity to completely change the feel of a room for every speaker. THE SOLUTION I worked with a creative team, and executed content directly, to create authentic environments including subtle looping video backgrounds, impactul transition “stingers”, and music selections that aligned with each speaker's topic and personal brand. https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1736966753286-V5XA55XIZIE2A8K212KS/MS.gif Portfolio https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1544119513521-BZSLQ5ILP7RK8F50CPNG/CIGI+Performance+Revenue+June+2018.jpg Portfolio https://www.zaxcrows.com/about daily 0.75 2026-03-25 https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1536957738747-0NQZ7ID10LY8S6HQUXJB/DSC_6872.jpg About https://images.squarespace-cdn.com/content/v1/5b997576f793928e9ff45b29/1543342033548-1EN2P3ENWHSMKGPRRCXI/DSC_6872.jpg About